Creative concept
We join your brand's voice, the audience's problem and the essence of the offer into a single idea. The concept is presented for your approval in a short document before production starts.
DOKI / Advertising
Ad creative production
An ad's result is most often decided not by targeting but by the visual seen in the first second and the sentence read in the first line. We produce the concept, the copy and the visual versions for each placement together, and publish none of them without your approval.
- Creative concept
- Ad copy
- Image and video versions
- Approval flow
01 / What this service includes
From idea to approved version.
Ad copy
We write several versions of the headline, description and call to action. We avoid exaggerated promises and wording that would break platform rules.
Visual and video versions
The same idea is adapted separately to square, vertical and horizontal ratios. Every version is numbered; which one is approved and which one is live is always clear.
02 / How it works
The journey of a creative
Every piece moves from draft towards approval; no unapproved version is sent to the ad platform.
Draft
Concept note
Vertical video
Under review
Square visual
Description copy
Approved
Headline versions
Horizontal visual
03 / Scope
Let's define the scope together.
We clarify the scope, deliverables and acceptance criteria together in the first meeting. The written quote lists that scope item by item; if the scope changes, the quote is updated as a new version.
Ad spend is paid straight to the platform; Doki only receives a fixed monthly management fee, which includes visuals and copy. The minimum term is 3 months.
Deliverables
- 01Creative concept
- 02Ad copy
- 03Image and video versions
- 04Approval flow
04 / Process
How we move forward, step by step.
Each step ends with something concrete in your hands; we move on with your approval.
- 01
Planning
We prepare a plan with the schedule, owners and interim deliveries.
- 02
Optimization
We make small, traceable improvements based on what we measure.
- 03
Reporting
We share what was done, the result and the next step in a plain report.
05 / Decision details
What to know before you ask for a quote.
What is included, what we need from you, timing and payment, all in one place. The exact scope and price are set in the written quote.
Included
- For ad management clients, visuals and copy are included in the monthly fee.
- Versions for each platform and format.
- Every piece is sent for your approval before it goes live.
What we need from you
- Your logo and any brand identity files.
- Product photos, brand colours and fonts.
Timing and delivery
- The minimum term is 3 months.
What sets the price
- How many creatives a month, and in how many formats.
- We respond to every request within 12 hours.
- Meetings are held in Turkish; correspondence and deliverables are handled in the language of your choice with translation support.
- We work in person in Istanbul and remotely across Türkiye and worldwide.
06 / FAQ
The questions on your mind.
Tell us what you need; we will define the scope together.
Tell us about your projectCan a visual I have not approved go live?
No. Every version waits in My account with its own approval record; if an approved version changes, the approval is reset and requested again. Publishing is a separate step and is done only with the approved version.
Is the ad budget paid to Doki?
No. The media budget is paid straight to the ad platform; Doki only receives a fixed monthly management fee.
Do you guarantee results?
No. Ad results depend on many factors such as market, budget and offer; no specific number of sales or conversions is promised.
Let's begin
Let's talk about your project.
Tell us what you need; we will define the scope together.