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We implemented infinite scroll on our sales site, will this cause issues for Google, will all products be indexed?

BBurak K***MemberCommunity member
Joined
Feb 2022
Message
48
#1

We used infinite scroll instead of pagination — the site looks better now. Can Google understand this structure?

JJale P***MemberCommunity member
Joined
Mar 2024
Message
207
Most Helpful#2

Infinite scroll is problematic for SEO. Even if Google executes JavaScript, it won't index all products. Alternative: Use a combination of pagination + URL change. Have the page number in the URL.

AAli Y***MemberCommunity member
Joined
Feb 2024
Message
408
#3

we removd infinite scroll and switched to pagination... tbh then product indexing count doubled. made the right call

NNecati B***MemberCommunity member
Joined
Dec 2024
Message
86
#4

Solution: Infinite scroll + Pagination. Show pagination links after JavaScript loads... Don't change the URL but have the links.

edit: I wrote something wrong above, sorry about that.

HHilal B***Veteran
Job title
Graphic Designer
Sector
Electrical-electronics
Organization type
regional distributor
Joined
Dec 2023
Message
17
#5

Since the URL doesn't change with infinite scroll, Google won't find new content. Definitely add a page parameter (example.com?page=2).

KKader Ş***New memberCommunity member
Joined
Sep 2026
Message
297
#6

I've been dealing with this for a long time. Don't hesitate to ask; those who don't ask always pay more.

Just leaving this note, it might be useful.

BBurak A***Member
Job title
IT manager
Sector
E-commerce
Organization type
early-stage startup
Joined
May 2023
Message
126
#7

i partly agree, partly disagre but taking notes for two weeks yields better results than a six-month estimate.

a page that answers one question worrks better than one touching on five topics but of course it varies if your situation is different.

MMert M***MemberCommunity member
Joined
Mar 2023
Message
97
#8

Same here.

GGürkan Ö***MemberCommunity member
Joined
Aug 2024
Message
112
#9

Looking at it as a process, the picture changes. A competitor's ranking might come from years of accumulation not just their content.

SSelçukMember
Job title
Sports club
Organization type
boutique agency
Joined
Jun 2024
Message
76
#10

i felt relieved reading this answer so it's not just me then like a page that answers one question works better than one touching on five topics.

correct me if I'm wrong.

HHüseyin Ş***Member
Job title
Network Administrator
Sector
Packaging
Organization type
a company within a holding
Joined
Jul 2023
Message
81

Doki · Brand identity · 2025

#11

i'm a small business, let me explain from my side. processes without records never improve, becausse you don't know what to fix.

this is my opinion, I'm not claiming it's absolute truth.

TTarık D***Expert
Job title
Exporter
Joined
Sep 2023
Message
156
#12

To get into the details: Updating an existing page yields faster results than creating a new one.

If I were you, I'd go this route.

OOrhan Ç***Expert
Job title
Data Analyst
Sector
Chemistry
Organization type
family business
Joined
Oct 2024
Message
15
#13

I felt relieved reading this answer, so it's not just me. If it's your first time start small; scaling comes later.

Most time waste accumulates in tasks waiting for approval. Just leaving this note, it might be useful.

LLeyla A***Member
Job title
Quality Assurance Manager
Sector
Food wholesale
Organization type
cooperative
Joined
Aug 2023
Message
103
#14

Thanks, this was very helpful. If rankings stay the same but clicks drop the issue isn't your page but the search result appearance.

Hope this helps.

MMelis K***Expert
Job title
Marketing director
Sector
Real estate
Organization type
family business
Joined
Mar 2022
Message
205
#15

You're right. If you get three different answers on a topic, the question was asked wrong.

Taking notes for two weeks yields better results than a six-month estimate. This is my opinion, I'm not claiming it's absolute truth.

FFadimeNew member
Job title
Food manufacturer
Organization type
a company within a holding
Joined
Sep 2024
Message
42
#16

Dont miss this: Updating an existing page yields faster results than creating a new one.

Just leaving this note, it might be useful.

İİsmail Ç***Expert
Job title
Content Editor
Sector
Retail
Organization type
8-person team
Joined
Mar 2024
Message
92

Doki · E-commerce infrastructure · 2024

#17

You're right.

OOnur K***Expert
Job title
R&D Manager
Joined
Aug 2023
Message
142
#18

There's one point I'm curious about. Start with a small trial; don't commit to everything at once.

KKayahanMember
Job title
Full-stack
Joined
Jun 2024
Message
118
#19

Let me write how it's done in practice. Speed is a threshold issue; if you're already fast, making it faster changes nothing.

A page with low traffic might be reaching the right people. btw look at where sales come from. If you have questions, write them; I'll answer as best I can.

FFerhat Ş***Member
Job title
General coordinator
Sector
Law
Organization type
family business
Joined
Jul 2023
Message
13
#20

My question might sound amateurish, sorry about that. Solutions that work at a small scale collapse when you grow; I learned this late.

A page with low traffic might be reaching the right people. Look at where sales come from... If I were you, I'd go this route.

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