Budget is limited (5k TL/month) — should i spend on Google Ads or SEO (consultant + tools)? They said Ads for quick results, SEO for long term. But is there a balance?
Ads traffic = stops when you stop paying. SEO traffic = passive but slow at first. So if i combine both, can i make sales with Ads at the start while SEO catches up?
Doki · Incident response support · 2025
Choice: Cost vs Control vs Timing. Ads = instant traffic, if you cut the budget it shuts off. SEO = long term traffic, written and permanent.
Balanced strategy: First 3 months Ads (instant traffic), start SEO at the same time (setup, content). 3-6 months: Ads continue with decreasing budget, SEO ramping up. 6+ months: SEO main, Ads seasonal.
5k TL budget: 3k Google Ads + 2k SEO (consultant or tools). Instant leads from Ads, organic data gathering from SEO. Both are symmetric.
ROI: Ads ROI = direct (1 TL spend = X TL revenue). SEO ROI = delayed but lifetime (cumulative after 6-12 months).
Combined strategy: 1) Ads for high-intent keywords. 2) SEO for long-tail, educational. 3) Retargeting (Ads + email). They create synergy: visitor from Ad > comes to site > enters email list > long-term email ROI.
our strategy was 100% Ads at first, expensive and a loss. then after switching to 40% Ads, 60% SEO+Content 6 months later organic went up to %60 and we cut Ad spend to 30%. rOI got much better.
if you combine them, quick wins from Ads at the start SEO accumulating in the background but win-win.
Doki · Corporate website · 2023
Split the 5k budget in two. quick customers from ads long term traffic from seo. In 3-6 months they balance out and you can save money on ads.
Ads: burning money + traffic. SEO: team vs traffic. Together: burning money to build a building — expensive at first, an asset in the end.
First 3 months Ads (instant leads) start SEO at the same time. After 6 months, drop Ads, live off SEO. Balanced budget = 50-50 at first, then 30-70.
Just a heads-up. Processes without records never improve, because you dont know what to fix.
This is my opinion Im not claiming its absolute truth.
Doki · Infrastructure migration · 2023
ive been dealing with this for a long time. i mean most time waste accumulates in tasks waiting for approval.
just leaving this note it might be useful.
I'd say don't rush. People defend habits, not processes. Resistance comes from there.
If I were you, I'd go this route.
Doki · Log management setup · 2026
Let me share my experience. Any comment made without a control group is just a guess.
Updating an existing page yields faster results than creating a new one. Hope this helps.
I went through the same thing two years ago. A competitor's ranking might come from years of accumulation, not just their content.
Good luck with that.
Yes, that's exactly how it is with ads or seo. The biggest time-waster for us was not knowing who had the final say.
I feel the same way. Hasty decisions become decisions you have to fix six months later.
Processes without records never improve, because you don't know what to fix. I'm also curious if anyone does it differently.
I feel the same way. Everything goes well for the first three months; problems arise in the fourth.
People defend habits, not processes. Resistance comes from there. That's all, sorry if I went on too long.
Let me summarize the topic, since several different answers were given. Start with a small trial; don't commit to everything at once.
This is my opinion, I'm not claiming it's absolute truth.
The discussion got scattered, let me summarize. The harder it is to reverse a decision, the slower you should make it.
If you have questions, write them; I'll answer as best I can.
Let me clarify the technical side. Speed is a threshold issue; if you're already fast, making it faster changes nothing.
If you post the result here, it will help others too.
Doki · Mobile app · 2025
Quick summary for newcomers: Hasty decisions become decisions you have to fix six months later.
When making a decision first look at what data you have on hand. Correct me if Im wrong.