I'm a product manager at a corporate company and I'm thinking about starting my own business. The idea is: a client document collection tool for accounting offices. Currently, this is handled via WhatsApp and email, and everyone is complaining.
What I have: 400,000 TL in savings, and I can survive without a salary for 14 months. I know the sector because my spouse is a certified public accountant, so I see firsthand what goes on in the offices.
My concern is this: the market is small. The number of active offices is limited, and they are all very price-sensitive. I don't think I can charge more than 500 TL per month. That means 300 clients just to break even.
Do you think it makes sense to enter this business, or should I not start at all given how small the market is? What do you say?