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should i use blog.site.com (subdomain) or site.com/blog (subfolder) for the blog, what's the seo difference

UUmut Ş***Expert
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#1

choice for blog: blog.site.com (subdomain) vs site.com/blog (folder)? does it make a difference for seo?

OOya E***Member
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Most Helpful#2

subfolder (site.com/blog) is better — shares main site authority. subdomain (blog.site.com) is seen as a separate site and ranking is slower.

IIrmak M***Member
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Doki · Backup setup · 2023

#3

we also used subdomain at first..... then moved to path traffic increased a bit. i mean path is better

VVolkan G***MemberCommunity member
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#4

if you have a new project, definitely use path. subdomain is good for access control purposes (like staging.site.com).

GGamzeMember
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#5

We need to take it step by step. Just because everyone does it doesn't mean it's right.

Just leaving this note, it might be useful.

EEmre Y***ExpertCommunity member
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#6

I can't fully agree with this. People defend habits, not processes. Resistance comes from there.

OOnur Ç***MemberCommunity member
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#7

Correct.

MMurat Y***Member
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Doki · Brand identity · 2023

#8

I have an objection here. Just because everyone does it doesn't mean it's right.

GGamze Y***Member
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#9

We experienced almost the exact same thing last year. If rankings stay the same but clicks drop, the issue isn't your page, but the search result appearance.

Most time waste accumulates in tasks waiting for approval. If I were you, I'd go this route.

VVeli Y***Member
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#10

Noted, thanks.

HHilal B***Veteran
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#11

If you're going this route, sort this out first. Updating an existing page yields faster results than creating a new one.

If you have questions, write them; I'll answer as best I can.

AAhmet K***Member
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Doki · Brand identity · 2026

#12

Generally correct but one part is missing. Internal linking is the cheapest and most neglected task.

That's all sorry if I went on too long.

CCeren A***Expert
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#13

I'll try it.

DDamla Z***MemberCommunity member
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#14

Quick summary for newcomers: A page that answers one question works better than one touching on five topics.

If I were you, I'd go this route.

MMurat B***New member
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#15

I agree.

SSerkan G***MemberCommunity member
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#16

Let me share what happened to me; it might be useful. The real issue isn't the number, but what it's based on.

If I were you, I'd go this route.

BBeren K***Expert
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#17

Could you elaborate on that? Hasty decisions become decisions you have to fix six months later.

Proven by experience.

BBurhanMember
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#18

If I understood correctly, you're saying: Mistakes made on the subdomain or subfolder side are usually reversible but expensive.

MMehmet K***Veteran
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Doki · Interface design · 2026

#19

My questions are cleared up, thanks. Discussing numbers without verifying the measurement setup is a waste of time.

People defend habits, not processes. Resistance comes from there.

AAslı A***MemberCommunity member
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#20

You're right. Updating an existing page yields faster results than creating a new one.

Hope this helps.

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