- Job title
- Project manager
- Sector
- Accounting & advisory
- Organization type
- medium-sized business
- Joined
- Oct 2022
- Message
- 246
We are a mid-sized B2B industrial packaging manufacturer. We're collecting proposals from agencies to revamp our corporate website and online product catalog, which haven't been touched in about 6 years. One of the agencies quoted a total of 150.000 TL, but included a separate 45.000 TL line item titled "UX Design & Information Architecture Strategy."
The other two agencies priced everything under a single bundle labeled "Web Design and Front-End Development." When I asked the agency with the separate item, they explained that this work ensures site usability maps out the menu structure and optimizes the RFQ flow. But doesn't "design" naturally cover all of that anyway? Honestly, it feels like they're just splitting the same work into two pieces of jargon to inflate the budget.
What actually is UX design and where exactly does it depart from standard visual UI design? If we cut this line item what do we actually lose on the site, or is it just an excuse to run up the invoice?