we're a small e-commerce brand based in London selling home textiles. we handle customer sevrice through a generic email address with a team of 4. we get around 60 to 80 customer emails a day on average.
lately our inbox has turned into absolute chaos. emails that a teammate reads and doesn't mark slip through the cracks, and sometimes two peopple end up sending different replies to the same customer at once. last month our response time exceeded 48 hours and we lost about £1,600 worth of two bulk orders and potential customers.
can we solve this by setting up color-coded tags and folder rulse in a shared inbox, or do we really need a free ticketing system? like how painful is it for a 4-person team to switch to this kind of tool and where do the free tiers usually hit a wall?